We weren't lacking applicants. We were lacking a system that separated serious candidates from weak leads.
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Customer results
Fleets already
working with us.
Call2Action works with 50+ fleets representing 2,000+ trucks and has helped put 100+ drivers in seats. Across fleets, the average time from application to hire is 11 days; qualified candidates can move from application to orientation in 48 hours.
- 50+
- fleets working with Call2Action
- 2,000+
- trucks represented by customer fleets
- 100+
- drivers Call2Action has helped put in seats
- 11 days
- average from application to hire across fleets
In their words
What fleet teams changed.
The strongest result is not more applicants. It is a shared process that reaches every applicant quickly, separates qualified drivers from weak leads and tells recruiters who deserves a human call first.
Ten managers, one fragmented lead list, and no shared way to tell a hot prospect from a dead one. That changed.
Campaign case studies
What the funnel produced—not just how many leads arrived.
Two recent campaign snapshots connect ad spend to actual CDL driver hires. They are point-in-time customer campaign results, shown with the full denominator so fleets can compare cost per lead with the outcome that matters: cost per seated driver.
Case study 01Meta Ads campaign · launched May 26, 2026
6 CDL drivers hired in 31 days
$445reported campaign spend per seated driver
- $2,672
- campaign spend
- 502
- driver leads
- $5.32
- cost per lead
- 6
- drivers seated
The campaign report compares the $445 result with a stated $1,500–$3,000+ traditional CDL recruiting baseline and describes it as 3.4× below the low end.
Case study 0230-day campaign · August 1–September 1, 2026
4 CDL drivers hired in 31 days
$233.20reported campaign spend per driver hired
- $932.81
- campaign spend
- 181
- driver leads
- $5.15
- cost per lead
- 4
- drivers hired
The reported cost per hire is total campaign spend divided by four hires during the 31-day hiring window.
Measured workflow
From new lead to a recruiter-ready conversation.
<5 minfrom a new application to Call2Action's first call
5–7 minfor the first qualification call
48 hrsfrom application to orientation for qualified candidates
Measurement notes
What each number means.
The 11-day figure is the average time from application to hire across Call2Action fleets. It is different from the 48-hour application-to-orientation workflow milestone.
Fleet, truck and driver-placement totals are aggregate Call2Action customer results reported in the company's 2026 product presentation.
The MyProMovers and BFD LLC results are individual customer outcomes. Timelines and hiring results vary by fleet, role, market, offer and candidate availability.
The two campaign case studies are Call2Action campaign-dashboard snapshots supplied in September 2026. Spend, lead and hire figures describe those campaigns only; they are not guaranteed pricing or expected results for every fleet.
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